
The long sweaty days of the offseason roll on. The NFL is nothing if not the master of media attention. Somehow they pack more energy into their down time than any of the other major sports. Baseball has a “Winter Meeting.” That’s their big action. Gridiron owners meet in the spring between the Scouting Combine and the Draft. The Combine may be a bit of a snooze. But, it still attracts eyeballs. The Draft is now a supernova of an event with ~600,000 attendees and an audience of 7.5 million viewers. Just to keep interest the teams have “Organized Team Activities” sprinkled over several months. These are “No Contact” affairs. The biggest story lines are always about three things; Holdouts, Injuries, and glowing reports about rookies. Keep it all in perspective. The only real news of substance is the injuries. Otherwise, it’s just men in shorts running drills.
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